Senior copywriter based in Austin, TX. Currently slinging copy for the number one app for physicians.
Oh, hey.
It’s nice to meet you.
I’m Caitlin. Make yourself at home, and I’ll share a bit about who I am and what I do. And while you’re here, be sure to check out my portfolio.
About me
Words are my jam. I graduated with a degree in English, and I’ve been writing copy for 15 years: fitness, health care, medical, financial–you name it.
My brain is 25% creative, 25% analytical, 25% Coach Taylor motivational speeches, and 25% unabashed enthusiasm for Dolly Parton.
Details
I’ve held a bunch of professional writing and leadership positions where I’ve delivered copy for: social, mobile, print, radio, and video. I also specialize in health care and executive ghost writing.
When I’m not tip-tapping away on a keyboard, I’m either coaching lacrosse or painting.
On the lacrosse field, I’ve won coach of the year, two state championships and made it my mission to make the sport more accessible and affordable to girls.
On the painting easel, I have won no awards.
What my boss’s boss said
“I had the privilege of working with Caitlin at Tivity Health where I witnessed firsthand her strengths as a writer and strategic voice on our team. As a leader, Caitlin excelled in her ability to drive clarity for her team and other team members involved in the creative process.
Each time Caitlin was asked to step up to a new challenge or obstacle, she did so with grace and resilience. Her creativity and thoughtful approach to every communication contributed greatly to the massive growth of the SilverSneakers community, with consumer engagement unmatched by any brand I've personally been a part of.
I cannot recommend Caitlin enough and hold her in very high regard.”